• Craft is a $12 billion industry in the U.S.

• There are 100,000 craftspeople working in the U.S. today.

• The median household income of artisans is approx. $50K/year

• The average gross sales per craftsperson are over $76,025/year

• 64% of craftspeople are female

• The median age of artisans is 49.

Source Craft Organization Directors Association 2001 national survey

CRAFT IS:

• Made substantially by hand.

• Medium specific.

• Defined by use.

• Defined by its past.

Source: Bruce Metcalf, ‘Replacing the Myth of Modernism’ American Craft, February/March 1993