To mark National HIV Testing Day, the AIDS Foundation of Chicago (AFC) debuted a series of smartphone-driven bus-shelter ads on the South and West sides of Chicago to help African Americans connect to HIV testing and care services.
The ads, featuring community ambassadors, are part of the agency’s community-level educational campaign, known as “Change My Story,” designed to inspire communities of color to connect to life-extending health care services.
Change My Story includes public service announcements, text messages, social media, the ChangeMyStory.org health promotion portal and bus shelter ads in 14 communities that are hard-hit by HIV/AIDS: South Shore, Auburn Gresham, Chatham, Washington Park, Greater Grand Crossing, West Englewood, East Garfield Park, North Lawndale, Englewood, Douglas, Grand Boulevard, Austin, Humboldt Park and the Near West Side.
The ads will remain in place through Sept. 17.